If you’re wondering why all those linen separates are appearing at the top of your Apparel section when you sign in to your Personal Shop, it’s because this week we’re announcing the arrival of Eileen Fisher at MyShape. You may already be familiar with Fisher’s eco-friendly fashions, but the company’s social consciousness initiatives actually extend far beyond green manufacturing. While researching the Eileen Fisher brand, I was pleasantly surprised to discover that they adhere to strict fair-labor standards for the production of all of their clothing, they have grant programs to support non-profits and women entrepreneurs, they donate to local community organizations…and the list goes on. I have to say I’m really proud we’re carrying their line.

And the clothes? Super-high quality. Right now we have Eileen Fisher tops, tunics, cardigans and pants styles on our site, and they’re all made of linen woven into various textures with beautiful drape. The color palette is muted and versatile, making pairing the pieces with each other or clothes you already own a no-brainer, and the design details—shawl collars, gathers, pintucks and pretty, delicate buttons—express a sophisticated simplicity.

Among my favorite pieces is Eileen Fisher’s Linen Pintuck Tunic, which flatters all shapes. I’ve been seeing gauzy pintuck tunics all over the place lately—in fact, my cousin bought one last weekend when we were out shopping together, changed into it that evening and was immediately complimented by our aunts, one of whom started gushing about how much she loves gauzy linen that doesn’t cling to her body. (One of the best things about Fisher’s cool and comfy linen styles? In addition to being agelessly classic, they suit every age group. I could just as easily imagine my Baby Boomer aunt wearing them as I could my Gen-Y cousin.) The Eileen Fisher version of the pintuck tunic feels very feminine with its scoopneck and long row of tiny mother-of-pearl buttons. It’s easily matched with Eileen Fisher’s Linen Basketweave Cropped Pants or Slim Organic Linen Cropped Pants, but I think it would also work well with leggings and a belt or with skinny or bootcut jeans.